Sun Joo (Grace) Ahn
Sun Joo (Grace) Ahn
Associate Professor, Grady College of Journalism and Mass Communication, University of Georgia
Verified email at
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Experiencing Nature: Embodying Animals in Immersive Virtual Environments Increases Inclusion of Nature in Self and Involvement with Nature
SJG Ahn, J Bostick, E Ogle, KL Nowak, K McGillicuddy, JN Bailenson
Journal of Computer-Mediated Communication 21 (6), 399-419, 2016
The Effect of Embodied Experiences on Self-Other Merging, Attitude, and Helping Behavior
SJ Ahn, AMT Le, J Bailenson
Media Psychology 16 (1), 7-38, 2013
Self-endorsing versus other-endorsing in virtual environments
SJ Ahn, JN Bailenson
Journal of Advertising 40 (2), 93-106, 2011
Avatars Versus Agents: A Meta-Analysis Quantifying the Effect of Agency on Social Influence
J Fox, SJ Ahn, JH Janssen, L Yeykelis, KY Segovia, JN Bailenson
Human–Computer Interaction 30, 401-432, 2015
Short- and long-term effects of embodied experiences in immersive virtual environments on environmental locus of control and behavior.
SJG Ahn, J Bailenson, D Park
Computers in Human Behavior 39, 235-245, 2014
Explicating the “Like” on Facebook brand pages: The effect of intensity of Facebook use, number of overall “Likes,” and number of friends’ “Likes” on consumers’ perceived brand …
J Phua, SJG Ahn
Journal of Marketing Communications 22 (5), 544-559, 2016
Native Advertising as a New Public Relations Tactic
K Sweetser, SJG Ahn, G Golan, A Hochman
American Behavioral Scientist 60 (12), 1442-1457, 2016
Incorporating immersive virtual environments in health promotion campaigns: A construal-level theory approach
Health Communication 30 (6), 545-556, 2015
Framing virtual experiences: Effects on environmental efficacy and behavior over time
SJG Ahn, J Fox, KR Dale, JA Avant
Communication Research 42 (6), 839-863, 2015
Mixed reality virtual pets to reduce childhood obesity
K Johnsen, SJG Ahn, T Robertson, J Moore, S Brown, A Marable, A Basu
IEEE Transactions on Visualization and Computer Graphics 20 (4), 523-530, 2014
Using automated facial expression analysis for emotion and behavior prediction
SJ Ahn, J Bailenson, J Fox, M Jabon
The Routledge Handbook of Emotions and Mass Media, 349, 2010
Embodied experiences in immersive virtual environments: Effects on pro-environmental attitude and behavior
SJ Ahn
Stanford University, 2011
SJ Ahn, J Fox, JN Bailenson
Leadership in science and technology: A reference handbook, 695-702, 2011
Using virtual pets to promote physical activity in children: An application of the youth physical activity promotion model
SJG Ahn, K Johnsen, T Robertson, J Moore, S Brown, A Marable, A Basu
Journal of Health Communication 20 (7), 807-815, 2015
TV advertising engagement as a state of immersion and presence
J Kim, SJG Ahn, L Reid, ES Kwon
Journal of Business Research, 2017
Using virtual pets to increase fruit and vegetable consumption in children: A technology-assisted social cognitive theory approach.
SJG Ahn, K Johnsen, J Moore, S Brown, M Biersmith, C Ball
Cyberpsychology, Behavior, and Social Networking. 19 (2), 86-92, 2016
Rewards that undermine customer loyalty? A motivational approach to loyalty programs
K Kim, SJG Ahn
Psychology & Marketing 34 (9), 842-852, 2017
Using virtual doppelgängers to increase personal relevance of health risk communication
SJG Ahn, J Fox, JM Hahm
Lecture Notes in Computer Science 8637, 1-12, 2014
Virtual Exemplars in Health Promotion Campaigns: Heightening Perceived Risk and Involvement to Reduce Soft Drink Consumption in Young Adults
Journal of Media Psychology, 2018
Don’t Hurt My Avatar: The Use and Potential of Digital Self-Representation in Risk Communication
P Parks, R Cruz, SJG Ahn
International Journal of Robots, Education, and Art 4 (2), 10-18, 2014
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